Swiss Colony All-Star Challenge Preview Information
Kenseth and Stewart Join the ASA Midwest Tour at Madison
PR Report
The 2010 event will again feature Matt Kenseth & Tony Stewart competing in a 100-lap Super Late Model feature event at Madison International Speedway, an ASA Member Track, on Tuesday, June 29, 2010.  This year's race will be the fifth event on the 2010 American Speed Association Midwest Tour's schedule (

Matt & Tony will be competing against the best Midwest drivers in a 100-lap feature event.  The ASA Midwest Tour is in its fourth season and has become one of the strongest regional racing tours in the United States.  They average anywhere from 35-40 cars per event.  Past champions include: Nathan Haseleu (2007), Dan Fredrickson (2008), and Steve Carlson (2009).  So far this season, Carlson has won three of the four events with Ross Kenseth, Matt's 17-year-old son, winning one event.

The ASA Midwest Sportsman Tour will also be running on Tuesday.  This is the first season for this division with a growing car count at each event.


10:00 a.m. - Pits Open
Noon - Grandstands Open - First ASA Midwest Tour Practice
1:30 p.m. - Second ASA Midwest Tour Practice
3:00 - 4:00 p.m. - Matt & Tony Media Availability (sometime within that hour)
5:15 p.m. - Trackside Charities Concert/On-Track Autograph Session
6:30 p.m. - Opening Ceremonies
7:00 p.m. - Racing Begins (Last Chance & Heats)
8:00 - 8:15 p.m. - Start of The Swiss Colony All-Star Challenge 100
9:15-9:30 p.m. (approx.) - Post Race on track (Top 3, Matt & Tony if available)
ASA Midwest Sportsman Tour Feature


Adults (18 & Up): $25.00
Children (7-17): $10.00
Ages 6 & Under: FREE
Pit Pass (which includes access to the grandstands, ages 14 & up): $50.

Advance General Admission tickets are on sale at Clear Channel Madison (2651 Fish Hatchery Road, Madison, WI) during normal business hours until race day morning.  Purchase tickets in advance and save $5.00 on each Adult ticket.